Telegram CRM for Real Estate
Every enquiry, viewing and requirement on the chat
Budget, area, requirement and viewing date recorded on the conversation, across every agent's Telegram account, with reminders so nothing goes cold.
In markets where property moves through Telegram, agents run their whole book from personal DMs. The agency cannot see the pipeline, and when an agent leaves, the buyer list leaves with them.
Free 3-day Pro trial. 5 Telegram accounts per seat with proxy and dedicated IP, on every plan.
The operating loop
How Real Estate run marketing, sales and service on Telegram
Get every enquiry into one place the agency can see.
Every agent's account in one inbox
The agency sees the whole book without asking agents to forward anything or work somewhere new.
Requirement fields on first contact
Budget, area, property type and timeline captured as custom columns during the first conversation.
Listing groups and channels
Agency channels and listing groups read from the same table as buyer DMs.
Import an enquiry list
Portal or campaign exports import with their columns intact as filterable CRM fields.
Match, book and follow up without leaving the chat.
Filter buyers against a new listing
A filter on budget, area and type produces the shortlist for a property that just landed.
Viewing date as a field
Booked viewings are a date column, so the week ahead is a filter rather than a memory.
Reminders before and after viewings
Nudges arrive in the agent's own Telegram, which is the only place they reliably act on.
Templates for listings and terms
Slash-command replies for standard property details and process explanations.
Keep the book with the agency.
New-listing broadcasts
Send a matched listing to a filtered segment of buyers from the agent's real account.
Privacy controls on the buyer list
Hide usernames and member information so inbox access is not a copy of the book.
Handover comments
Internal notes carry a buyer's history when an agent goes on leave or moves on.
Response-time analytics
In a market where the first reply wins, measure how fast each agent actually responds.
01
The challenge
Agents run their book from personal Telegram DMs. The agency has no view of live enquiries, no way to match a new listing against buyer requirements except by asking each agent, and no record at all once an agent leaves. Viewings slip because a follow-up was never set, and the same buyer gets contacted twice by two agents.
02
How Entergram helps
Entergram leaves each agent on their own personal account and shares the layer above. Budget, area, type, timeline and viewing date become custom fields, so a new listing turns into a filter rather than a round of phone calls. Reminders fire into the agent's own Telegram before and after viewings. Privacy controls mean the agency can grant access without handing over the buyer list, and the CRM layer stays when the agent does not.
- Buyer requirements as filterable fields instead of agent memory
- A new listing matched to a shortlist with a single filter
- Viewing dates visible across the agency as a date column
- Reminders delivered to the agent's own Telegram
- New-listing broadcasts from the agent's real account
- Privacy controls that keep the book with the agency
Capabilities
What Real Estate actually use
Lead management as the specialism
Pipeline, custom fields and chat context on the conversation itself, which is how a buyer book stays current.
Custom columns and filters
Text, number, date, multiselect and checkbox fields, so budget and area become a shortlist query.
Broadcasts from real accounts
Personalized per recipient, sent from the agent's own account, with replies landing on the CRM record.
Privacy controls
Hide usernames, hide group member information, prevent message editing and deletion.
Reminders through the Reminder Bot
Follow-up nudges delivered to the agent's own Telegram at the time set.
Setup
How it works
- 01
Each agent connects their account
Agents keep their own personal Telegram account and share it with the workspace.
- 02
Define the requirement fields
Budget, area, property type, timeline and viewing date as custom columns on every buyer chat.
- 03
Capture requirements on first contact
Fill the fields during the first conversation so the book is filterable from day one.
- 04
Match new listings by filter
When a property lands, filter to matching buyers and broadcast it from the agent's real account.
- 05
Set reminders around viewings
A nudge before and after every booking, delivered to the agent's own Telegram.
Integrations
Keep the rest of your stack in sync
Telegram stays the place the conversation happens, while the systems your team already uses stay up to date.
- Your listings system through Make or n8n: when a property is published, create the matching shortlist filter and notify the owning agents.
- Google Sheets: export the live enquiry book and viewing calendar into the sheet the agency already reviews.
- Entergram MCP: ask which buyers match a new listing's budget and area, and draft the message for each.
FAQ
Questions from Real Estate
Do agents have to change how they work?
No. They keep their own personal Telegram account and the same conversations. What changes is that requirements and viewing dates are recorded as fields rather than remembered.
Can the agency see every agent's chats?
Only accounts the agent has shared with the workspace. Sharing is a per-account choice, and the privacy controls can still hide usernames and member data.
What stops an agent taking the buyer list?
Workspace privacy controls can hide usernames and group member information and prevent message deletion. Fields, comments and history stay with the workspace.
Can we send a new listing to matching buyers?
Yes. Filter on budget, area and type, then broadcast a personalized message from the agent's real account. Replies land back on each buyer's CRM record.
Does the buyer see a bot?
No. Everything goes out from the agent's real personal account, which is the account the buyer already has.
Run Real Estate on real Telegram accounts
Free 3-day Pro trial. 5 Telegram accounts per seat with proxy and dedicated IP, on every plan.