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Telegram CRM

Telegram Broadcast Tool: Personalized Broadcasts From Real Accounts

Send one Telegram broadcast message to many chats from your real accounts, personalized per person, paced for Telegram and spread across accounts.

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Overview

Overview: Telegram Broadcast Tool: Personalized Broadcasts From Real Accounts

Send one message to many existing chats, personalized for each person, from your real Telegram accounts. Import a list, or pick chats with filters for tags, custom columns, folders, accounts or chat type, and resolve people you only have a username or phone number for.

Entergram paces the send for Telegram and spreads it across your accounts, each on its own proxy. Jobs run on our servers, so you can close the tab, and every reply lands in your inbox against that person's CRM record.

Send Telegram newsletters to the right chats, at the right pace

A Telegram newsletter is only useful when it reaches the right people. Entergram lets you import your list, resolve the contacts you only have a phone number for, build a filtered audience, write one message and personalize it per recipient with variables and a live preview.

Broadcasts are queued on our servers and sent in the background with Telegram-aware pacing. Pause, resume or cancel a job, then inspect delivery and engagement for each recipient in Job History.

Read the broadcast docs

  1. Import a list, select all, broadcast

    Bring your contacts in and send. Columns you import become custom CRM fields, so the same file that built the audience also powers your filters and your merge tags. Lists larger than one job are split and queued automatically.

  2. No username? Find them by phone number

    Most lists are incomplete. Give Entergram a username and it resolves the account live through your connected session, even for someone who has never messaged you. Give it a phone number instead and it finds the matching Telegram account, then adds it to your audience.

  3. Send from several accounts at once

    One account sending a large campaign is a rate limit waiting to happen. To broadcast Telegram messages at volume, Entergram spreads the send across every account you connect, each on its own dedicated IP, each keeping its own inbox and history.

  4. Delays that keep you safe

    Entergram spaces messages automatically and shows an estimated delivery time before you send. The pacing is intentional: it helps keep a broadcast or newsletter inside Telegram's limits instead of pretending bulk sending should be instant.

  5. Personalize every message

    Drop {{chat_name}}, {{first_name}}, or {{username}} into the message and Entergram resolves it per recipient. Preview the finished text for real chats before sending; {{username}} is blank for groups, channels, and people without a handle.

  6. Reusable templates with attachments

    Save fully formatted newsletter and broadcast templates, add supported photos, video, audio, documents, or voice attachments, and reuse them from the picker. Shared templates can keep team messaging consistent.

Specifications

Telegram Broadcast Tool in depth

Specifications

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  • Advanced audience filtersStart from an imported list, a chat selection, or a filter across tags, custom columns, folders, chat type and account, so each broadcast reaches exactly the right segment.
  • Every reply lands in a CRMA broadcast that goes nowhere is a blast. Replies arrive in your inbox with pipeline stages, tags, tickets and owners, so the conversation a campaign starts is one somebody actually finishes.
  • Broadcast from MCP or the APILaunch a broadcast without opening the app through Entergram's Telegram MCP, so a connected AI assistant can resolve a list, apply a filter and run the send. For event-driven workflows, the REST API can also trigger broadcasts programmatically.
  • Post-send automationsWhen a job finishes, optionally update a custom column (set / add / remove) or move recipients into a Telegram folder, turning a launch broadcast into a one-click pipeline update.
  • Job history & per-recipient statusEvery job shows its status, progress, delivered / failed / remaining counts, ETA, and an expandable recipient list. Open a completed job to review delivery and engagement, filter for no replies, or clear completed jobs.
  • Live ETA & message previewBefore you send a Telegram newsletter or broadcast, review the recipient count, estimated time, variables, translation, and a live preview for real recipients.
CapabilityDetail
AudienceImported lists, resolved usernames or phone numbers, and your existing CRM chats
Contact lookupBy username or phone number, resolved through your connected account
Trigger fromComposer, REST API, or Telegram MCP
Send modeAPI / proxied (server-side)
Sending accountsEvery account you connect, each on its own dedicated IP
Plan requirementPro (broadcasts use the analytics-enabled session)
Max recipients per job100 (larger lists split across jobs automatically)
Parallel workers for large listsUp to 10
Per-message attachmentsUp to 10, 50 MB each

How broadcasting works on Telegram

Telegram gives you three native ways to put one message in front of many people, and they are not interchangeable. A channel publishes to subscribers. A broadcast list on mobile sends individual copies to people already in your contacts. Forwarding pushes a message you already wrote into several chats at once. Publishing to an audience and writing to a list are different jobs, and the three options split along that line.

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A channel is Telegram's publishing tool. It can be public with a t.me link or private behind an invite link, it takes an unlimited number of subscribers, and only admins post. What a channel does not give you is a recipient. The post is identical for everyone, there is no merge field, and a reader who wants to answer can only comment underneath if you attached a discussion group. You see the subscriber count and the view count on each post, but there is no list you can write to one by one and no way to send one subscriber something different.

Telegram's mobile apps also carry a broadcast list, which is the closest native thing to one to one bulk sending. You pick recipients, write once, and each person receives a separate private message that does not look like a group. The limit is who you are allowed to pick, because a broadcast list only reaches people who are in your contacts and who have you in theirs. The recipient count is capped, the list is assembled by hand on the phone, and there are no filters, no variables and no record of what went to whom. It is fine for a dozen regulars. It is not a campaign tool.

Forwarding is the third option and the one most teams actually reach for. Select a message, choose several chats, send. It keeps formatting and attachments intact and takes seconds, but every copy arrives stamped with a forwarded-from header, the text is the same for everybody, and choosing chats by hand stops being realistic after the first few dozen. Nothing records who received it.

Pick by the job rather than by the tool. If you are announcing something to people who chose to follow you, a channel is the right answer and you do not need software for it. If you are pinging a handful of contacts who already have your number, the broadcast list is enough. None of the three does the fourth job: a personalized message to a list you brought, sent from an account the recipient recognises, at a pace Telegram tolerates, with replies landing somewhere a team can pick them up. That is the job Entergram's broadcast does.

Guide: how to send bulk messages on Telegram

Sending a Telegram newsletter without a channel

Telegram has no newsletter feature. When people say Telegram newsletter they mean one of two things: a channel posted to on a schedule, or a recurring message sent directly into each reader's own chat. Both are real. They behave nothing alike.

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A channel newsletter is publish and forget. One post, one audience, one version of the text, and nothing to set up. It suits release notes, market updates and anything where every reader should see the same thing. The limits are the channel limits. No personalization, no reply thread per reader, and no subscriber list you can contact directly, so when somebody goes quiet you have no way to follow up with that person, because you do not have that person.

A direct newsletter is the other shape. The same issue goes out from a real personal account into each recipient's private chat, addressed to them by name, and a reply is an ordinary Telegram conversation rather than a comment under a post. Entergram sends this kind. Import the list, resolve the people you only have a username or a phone number for, filter down to the segment you want, write once with {{first_name}} or {{chat_name}} in the text, and preview the finished message against real recipients before the job starts.

Because the send comes from an account and not a channel, the replies are the point. Each one lands in your inbox against the CRM record for that person, with pipeline stage, tags and owner attached, so a newsletter becomes conversations somebody is responsible for finishing. Job History keeps delivered, failed and remaining counts for every send, and a finished job can be filtered down to the recipients who never answered. That reply loop is the practical difference between a Telegram marketing tool you can run a campaign from and a channel you post into: one starts conversations somebody owns, the other publishes and waits.

The rule of thumb: publish to a channel when the audience opted in and the message is the same for everyone. Send direct when the message should be addressed to a person and you want the answer back.

Telegram newsletters: channels versus direct broadcasts

Where a broadcast fits in a wider campaign

A broadcast is the direct leg of a campaign: one message, addressed to each person on a list you brought, from an account they can reply to. It is rarely the only leg. Channels carry the announcements, groups hold the community, and the Telegram Ad Platform reaches people who have never heard of you. Those build the audience. The broadcast is how you talk to the people in it one at a time.

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The order matters more than the tool. Broadcast to people who already have a reason to hear from you, such as customers, event sign-ups or leads who asked for the update, and the replies turn into pipeline. Broadcast to a cold list and the main thing you collect is spam reports. The guide below covers how the pieces fit together, from the first channel post to the follow-up that closes the deal.

Telegram marketing

Broadcasting through Telegram MCP

Entergram's MCP connects every Telegram account on your seat to an AI client such as Claude, so a broadcast can be assembled by an assistant instead of by hand in the composer. The assistant lists your connected accounts, reads the chats and custom fields it is allowed to see, works out the audience from that, and runs the send. Most AI tools for Telegram marketing stop at drafting the copy. Here the assistant also does the send, from every personal account on your seat through one OAuth connection, which a bot-based broadcast tool cannot do.

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Recipients resolve the same way they do in the app. A username is looked up live through the connected account, including someone who has never messaged your workspace, and a phone number is resolved when there is no username to work from. The send spreads across the accounts you have connected, each behind its own proxy, with Telegram-aware pacing. An assistant cannot reach anything the connected account cannot reach.

Three Telegram marketing examples people actually ask for:

Go through my Telegram chats, find the ones where we are writing in Chinese, translate this month's product update into Chinese, and broadcast it only to those.

The assistant reads recent messages in each chat through the connected account, keeps the Chinese-speaking ones, localizes the text, and sends to that set alone. Every other language gets its own pass with its own translation instead of one English message for everyone.

entergram_list_accounts → entergram_list_chats → entergram_list_messages → entergram_broadcast_message

Find every chat where Outreach Stage is Declined or No reply, send them the September win-back offer, then set their stage to Re-contacted.

Custom columns are defined by your workspace rather than shipped by Entergram, so the assistant reads the column schema first to learn which columns and option values exist before it filters. A stage column holding a Declined or Lost value is the segment. Writing the stage back once the job finishes is the same kind of call in reverse.

entergram_list_custom_columns → entergram_list_custom_column_options → entergram_list_workspace_chats → entergram_broadcast_message → entergram_patch_chat_custom_fields

Pull the beta invite list and the announcement copy from the Notion page, then send it to those usernames from my Telegram accounts.

Entergram's MCP sits alongside whatever else the assistant is connected to. The segment and the copy can come from Notion, a spreadsheet or a ticket queue, while the Telegram send, the pacing and the reply routing stay on Entergram's side.

Notion MCP → entergram_list_accounts → entergram_broadcast_message

Two limits are worth knowing before you build on this. The broadcast call takes a bounded list of unique usernames, so a long list runs as a series of jobs rather than one blast, and every message call needs an account id from entergram_list_accounts, which keeps the sending account named explicitly instead of guessed. Replies to an MCP-triggered send arrive in the same inbox as replies to a send from the composer.

Frequently asked questions

What is Telegram marketing?

Using Telegram for marketing means reaching people where they already chat: a channel for the people who opted in, paid reach through the Ad Platform or creators, and direct messages from real accounts to a list you hold. If you are working out how to do Telegram marketing from scratch, start with a channel and add direct sends once you have a list of people who expect to hear from you. Entergram handles the direct sends and the replies.

How do I broadcast a message on Telegram?

Natively there are three options. Post to a channel, which reaches an unlimited number of subscribers with one identical message. Use the broadcast list in the mobile apps, which sends separate private copies but only to people in your contacts who also have you in theirs, up to a capped number. Or forward an existing message into several chats, which is quick but stamps every copy as forwarded. For a personalized message to a list you brought, with replies coming back to your team, you need a tool that sends from a real account. That is what Entergram does.

What is the difference between a Telegram channel and a broadcast?

A channel is one feed, public or private, that subscribers follow, and everybody sees the same post. A broadcast is many separate private messages, one per recipient, so the text can differ per person and each reply opens a normal one to one chat. Use a channel when the audience opted in and the message is identical for all of them. Use a broadcast when you want the answer.

How does a Telegram broadcast work in Entergram, compared with posting to a channel?

You pick the audience (an imported list, resolved usernames or phone numbers, or a filter over your CRM chats), write one message with variables such as {{first_name}}, and preview it against real recipients. Entergram queues the job on its servers and sends each recipient a separate private message from one of your connected accounts, paced for Telegram and spread across accounts. A channel post goes out once, identical for every subscriber, and a reader can only answer in the comments if you attached a discussion group. Here every reply is a private chat that lands in your inbox against that person's CRM record.

Does Entergram handle Telegram broadcast messaging for enterprises?

It is built for teams that run many accounts. One workspace holds 100+ Telegram accounts, each on its own proxy, and a send can be spread across several of them. Accounts can be shared with the workspace or kept private to one person, the workspace can stop users from editing or deleting messages and can hide usernames, and broadcasts can be triggered from the REST API or the MCP so they fit the stack you already run. The limit to plan around: each job is capped at 100 recipients, and larger lists are split into queued jobs, so a big send runs as a series rather than one blast.

Does Telegram have a broadcast list?

Yes, in the mobile apps. It sends an individual copy of one message to each recipient you pick, but it only works for people who are in your contacts and who have you in theirs, the recipient count is capped, and you build the list by hand with no filters, no merge fields and no delivery record. Entergram covers the same shape of send without the mutual-contact requirement, with filters and variables, and with a job history behind it.

Can I send a Telegram newsletter without a bot?

Yes. Entergram broadcasts from your real Telegram account, so you can reach anyone you have a username or phone number for. A bot can only message people who have already started a chat with it, which limits a bot newsletter to the audience you already have.

How do I message someone when I only have their phone number?

Add the phone number to your audience and Entergram resolves the matching Telegram account through your connected session, then queues it like any other recipient. The same works in reverse: give it a username and it resolves the account even if that person has never messaged you.

Is this a Telegram scraper?

No. Entergram resolves accounts from the usernames and phone numbers you supply, through the account you connect. You bring the list. Entergram does not harvest members out of groups you are not part of and does not sell contact data.

Is this a mass DM or bulk sender tool?

It sends in bulk, but it does not spray. Most tools sold as a Telegram bulk sender work from member lists harvested out of groups and fire identical text until the sending account is restricted. Entergram sends from accounts you connect, to a list you supply, resolving each recipient by username or phone number and personalizing per person before it sends. The real difference is what happens next: a mass messaging script has nowhere to put a reply, while every answer here lands in your inbox against that contact's CRM record, with stage, tags and an owner attached.

How many accounts can I broadcast from?

As many as you connect. Entergram spreads the send across all of them and paces it automatically, and every account runs behind its own dedicated IP included in your plan, which is what keeps volume from concentrating on a single session.

Will bulk messaging get my Telegram account banned?

Risk drops when you spread volume across several accounts, pace the send, and give each account its own dedicated IP rather than a shared pool. Entergram does all three by default. Send messages people have a reason to receive, and start with a small batch, such as 20 recipients, before sending to a larger audience.

Can I trigger broadcasts through the MCP or API?

Yes. Alongside the in-app composer, you can launch a broadcast through Entergram's Telegram MCP, so an AI assistant like Claude can resolve a list and send to a filtered segment, or programmatically through the REST API.

Why is my broadcast slower than expected?

Messages are sent at a fixed, Telegram-aware interval and the composer shows an estimated time based on your recipient count. That pacing is intentional: a newsletter or bulk message is queued safely instead of sent all at once. The help guide recommends starting with a small batch, such as 20 recipients, before sending to a larger audience.

Why did {{username}} come out empty for some recipients?

{{username}} only resolves in private chats. Group and channel recipients don't have a Telegram username, so the variable comes out empty for them. If your audience mixes private and group chats, use {{name}} or {{first_name}} instead.

Can I close my browser while a broadcast runs?

Yes, broadcasts run as a server-side proxied job. Close the tab, come back later, check status in the Job History panel.

Are broadcasts available on every plan?

Broadcasts require analytics to be connected, and analytics is enabled automatically on the Pro plan (and the 3-day Pro trial). Basic doesn't include broadcasts.

What can I do automatically after a broadcast finishes?

From the broadcast dialog you can configure post-send actions: update a custom column (e.g. flip Stage from Lead to Notified) and/or move recipients into a Telegram folder. The actions apply once the job completes.

Related Telegram CRM features

See all Telegram CRM features
Telegram Sales CRM One pipeline for every rep and every account: stages, owners and custom fields on real Telegram chats. Manage Multiple Telegram Accounts in One Inbox Manage multiple Telegram accounts in one inbox, with no switching. Everything mirrors Telegram, so your team can move between Telegram and Entergram anytime. Free Telegram Proxy: Stable Connectivity for Each Account Free Telegram proxy with every account you connect: each one gets its own dedicated IP, with no shared pool and nothing to set up. Telegram CRM API: Automate Your Telegram Workflow Telegram CRM API: a workspace-scoped REST API to sync chats and contacts, fire broadcasts, create tickets and build internal tools on your own data.

Practical guides

Learn the workflow before you choose

Make.com scenarios for Telegram CRM using Entergram12 Make.com Automations for Your Telegram Accounts, Built With EntergramEntergram's Make.com app is included on Pro. Here are 12 concrete Make scenario ideas, from Stripe-triggered thank-you messages to Airtable-driven custom fields, that act on your real Telegram accounts instead of a bot.9 min read
Telegram Automation for Business: From Quick Replies to AI Agents12 min readAll guides
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